2012
is no doubt a very difficult year, especially for the SEO industry,
Google dropped a bombshell in the form of update algorithms for
countless web cleaning. The
Panda and Penguin updates sent shock waves in the online world by
punishing websites that provide value to the user and contain
duplicates. Attention shifted to the websites that contain unique high quality content is not stuffed with keywords. Now,
the question will inevitably arise in your mind is what is the
possibility of development or changes the search engine giant will come
up with in 2013? If
you want to keep your dreams and maintain high rankings to ensure that
the 2013 success, then here's a variety of things you might expect from
Google this year:
Guest Post
The main concept of guest posting is to publish an article or blog on other websites or blogs of the same niche. It helps you to increase the number of visitors to your website and also extend followers. However, you should be a little more careful when posting content on other blogs. This is because, there are countless guest posting spam on the web and publishing articles in the post will affect the ranking of your website. Google, do not give any weightage to spam posts as they are seen as a means to manipulate search engine results. So, in 2013, make sure that you send good content posted on the site are qualified to remain unaffected from any Google update.
Social Media Presence
In 2013, SEO will be largely determined by the social network. Most companies will have to devote their attention to creating a good social media presence, if they want to improve their site ranking. Utilizing a variety of popular social sites like Facebook, Google +, MySpace, LinkedIn, etc. for sharing content will be greatly important. Popularity business or on social networking sites will surely go a long way in determining their rankings as far as the search engine giant is concerned.
It is certainly very difficult to come up with exactly the reason why I give prominence to the social media presence of a website. According to many experts, in the latest update of Google, a lot of value will be given to sites that exist in a social network with the primary objective to provide a major boost Google+. There is also the possibility that in 2013, Google can continue to develop into a valuable social network for the SEO industry.
Author Rating
Google's latest update is expected to come in 2013 are ranked authors. The bloggers will be rated by considering various factors such as domain expertise, industry knowledge, etc. This indicates that the quality of the content posted by the author are highly ranked will be given a lot of advantages in the rankings. The content associated with your Google+ profile bloggers will further improve the search results of the website.
Therefore, there are many other unexpected developments by Google. In this situation, it is very important that the SEO industry must prepare for the challenges that lie ahead in 2013.
Guest Post
The main concept of guest posting is to publish an article or blog on other websites or blogs of the same niche. It helps you to increase the number of visitors to your website and also extend followers. However, you should be a little more careful when posting content on other blogs. This is because, there are countless guest posting spam on the web and publishing articles in the post will affect the ranking of your website. Google, do not give any weightage to spam posts as they are seen as a means to manipulate search engine results. So, in 2013, make sure that you send good content posted on the site are qualified to remain unaffected from any Google update.
Social Media Presence
In 2013, SEO will be largely determined by the social network. Most companies will have to devote their attention to creating a good social media presence, if they want to improve their site ranking. Utilizing a variety of popular social sites like Facebook, Google +, MySpace, LinkedIn, etc. for sharing content will be greatly important. Popularity business or on social networking sites will surely go a long way in determining their rankings as far as the search engine giant is concerned.
It is certainly very difficult to come up with exactly the reason why I give prominence to the social media presence of a website. According to many experts, in the latest update of Google, a lot of value will be given to sites that exist in a social network with the primary objective to provide a major boost Google+. There is also the possibility that in 2013, Google can continue to develop into a valuable social network for the SEO industry.
Author Rating
Google's latest update is expected to come in 2013 are ranked authors. The bloggers will be rated by considering various factors such as domain expertise, industry knowledge, etc. This indicates that the quality of the content posted by the author are highly ranked will be given a lot of advantages in the rankings. The content associated with your Google+ profile bloggers will further improve the search results of the website.
Therefore, there are many other unexpected developments by Google. In this situation, it is very important that the SEO industry must prepare for the challenges that lie ahead in 2013.
